Lingerie designer Lucia Lorio, of Brazil, has created a new line of lingerie that comes complete with a GPS tracking system.
For non-geeks: GPS stands for Global Positioning System — the same technology used to make driving from A to B easy.
We think it’s a clever marketing gimmick, but news reports (see… everyone is writing about) say that feminists around the world view the ‘find me if you can’ GPS-equipped underwear as a “modern, high-tech chastity belt.”
‘It is outrageous to think that men can buy this, programme it and give it to their partners and then monitor them,’ said Claudia Burghart, leader of a Berlin feminist group.
‘It is nothing more than a chastity belt for insecure men.’
- Source: Daily Mail, Nov. 3, 2008
However, Lucia Lorio says her design is aimed at the ‘modern, techno-savvy woman’.
‘This collection… is a wink to women and a challenge to men because, even if she gives him the password to her GPS, she can always turn it off,’ Lorio said.
- Source: Daily Mail, Nov. 3, 2008
“Some women are now interested in buying it for protection,” she said, adding that in a violence-prone country like Brazil her GPS lingerie should soon be selling briskly,” AFP writes.
The GPS lingerie retails from $800 with a standard GPS, to $1,100 for a more advanced model.
Not surprisingly, they’re not selling fast.
As for us, we’d rather play hide-and-seek the old-fashioned way (but yes, dressed only in sexy lingerie…).
We certainly would not be caught dead in something like this:
Are you kidding me? you would think they would’ve hidden the tracking device instead of it being so big and obvious. If it’s supposed to make insecure men fell better then it would have to be hidden how else can you catch a cheating wife.